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Free website audit

Find out what your website is costing you

A specific, written audit of your business online, ranked by what is costing you customers. It is free, it is yours to keep, and it is the same audit every R97 project starts with.

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Submitting opens WhatsApp with your answers filled in, so you can send them in one tap. No mailing list, no obligation.

What we check

Five things, all measured

01Where you rank for the searches that matter
02Your Google Business Profile, position by position
03Speed and how it reads on a phone
04How AI assistants describe you
05The path from social to site to enquiry

What you get back

A report you can act on

Every finding is tied to lost customers and money, ranked by impact, and ends in a clear next step. Then a short call if you want one, and only if you want one. This is what page one looks like.

Sample
Website auditPage 1 of 3

Your business, on Google and on a phone

  1. Not in the top results for the searches that matterHighWhat it costs you: The customers searching right now go to whoever is.
  2. Google Business Profile incomplete, photos two years oldHighWhat it costs you: The map listing is the first thing most people see, and it looks closed.
  3. Slow to load on a phone, three taps to reach WhatsAppMediumWhat it costs you: Every extra second and tap loses a share of the people who arrived.
  4. AI assistants describe the business vaguely or wronglyMediumWhat it costs you: A growing share of searches never reach a results page.
  5. Instagram bio link points at a homepage that does not sellLowWhat it costs you: Paid and organic traffic land somewhere with no next step.